Mark Copeland

Senior marketing and sales leader with track record of sales and profit impact on three continents:
- Drove +$860 million sales growth and +$286 million profit growth across career to date
- Launched over 66 new innovations - products, services and programs.
- Ran P&Ls in US, Europe, LATAM and Asia.
- Deep experience in worldwide consumer products, B2B products and services, retail, and strategy consulting. Large companies, small companies; public, private and private equity-owned companies.

Skills:
B2C, B2B, CPG and Retail Marketing; Advertising, digital and offline; Strategic Planning; New Product Ideation, Development and Commercialization; P&L Management; Product Marketing & Management; Team Leadership (teams 5-45); Coaching/Mentoring; General Management - led teams of marketing, supply chain, sales, finance, Global Marketing; Multicultural Marketing/Hispanic Marketing; Media Strategy & Planning; Sales - regional, national, global accounts; Category Management; Market Research; Shopper Insights; Analytics/Business Intelligence; Consulting - marketing strategy consulting firms; Retail Merchandising; Pricing Strategy; Database Marketing; Digital and Direct Marketing; Digital Strategy; PR; Marketing Communications; E commerce; Demand & Lead Generation, Marketing Automation; Data Analytics; Eloqua; HubSpot; Drupal; Wordpress; SEO, SEM, PPC, Social.