Bidgely

Bidgely is the leading innovation partner for the modern energy provider. By delivering the industry’s only AI-powered insights based on actual energy behaviors, we enable utilities to provide a hyper-personalized energy experience for every customer.

White Paper

AMI-DRIVEN INSIGHTS REPORT

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The goal of this report is to describe and provide examples as to how AMI data analysis can support utilities across core operational use cases. Download this insightful report today.
Gautam Aggarwal's picture

Thank Gautam for the Post!

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Bidgely
Bidgely is the leading innovation partner for the modern energy provider. By delivering the industry’s only AI-powered insights based on actual energy behaviors, we enable utilities to provide a hyper-personalized energy experience for every customer.

Discussions

Matt Chester's picture
Matt Chester on Nov 5, 2019 11:32 pm GMT

It will be a long time until EVs constitute the majority of cars on the road. Until that time, utilities will face the problem that programs marketing EV-related products and services aren’t relevant for the majority of their customers who do not yet own an EV.

This is an interesting point, but perhaps as utilities start to see EVs in homes as an asset rather than a liability thanks to peak shifting and portable storage, they'll be able to market to EV owners and non-owners in a way that will encourage more people to drop traditional gasoline cars. Is that feasible, or will utilities still be wary to not ostracize non-EV customers?

Sophia Wen's picture
Sophia Wen on Nov 6, 2019 10:01 pm GMT

Hey Matt,

Since EV adoption is slowly growing and hasn't caused capacity issues (yet) we're already seeing utilities marketing to EV owners specificlly to get on TOU rates and to non-owners to adopt EVs through their marketplace, some are even offering EV rebates on top of the state ones. So you're definately on to something. Segmented messaging will go a long way by seperating owners from non-owners which technologies like Bidgely can help do. 

Let me know if you want to learn more 

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