Energy Central News

Curated power industry news from thousands of top sources.



The Union Star


Appalachian Power customers in Virginia may now choose to purchase 100 percent of their electric energy from renewable resources.

Appalachian's Wind Water & Sunlight (WWS) service will supply 100 percent renewable power to any customer using current and planned renewable resources from the company's generation portfolio. The new service was approved earlier this year by the Virginia State Corporation Commission and is the first such program approved and monitored by the SCC.

The program is a part of the company's future energy supply plans for its customers and is expected to be a powerful economic development tool for the Commonwealth.

"WWS is a great option for any of our customers who would like to support the development of renewable energy and use that option now in their home or business," said Chris Beam, Appalachian's president and chief operating officer. "Additionally, it can meet the needs of an industrial prospect looking for a 100 percent renewable option in a site location search or an existing business customer that has made a pledge of environmental stewardship."

The company currently has 341 megawatts of 100 percent renewable energy available from owned, operated or contracted wind, hydro and solar projects. They include hydroelectric facilities in Virginia and West Virginia, wind generation facilities in West Virginia, Indiana and Illinois, and planned utility-scale solar facilities in Virginia. Managing a diverse portfolio of renewable resources allows the company to supply renewable energy around-the-clock, matching customer demand year-round.

A small premium, currently of $ .00425/kilowatt-hour (kWh), will be added to the bill of customers choosing the option. For example, the bill for a Virginia residential customer using 1000 kWh in a month is $110.79. The premium for that customer will add $4.25 to the bill for an all-in rate of 11.5₵/kWh. The U.S. average is 13.16₵/kWh for power that is not 100 percent renewable (Edison Electric Institute, 12 months ending December 31, 2018).

Virginia customers can sign up for the 100 percent Renewable Energy Program WWS option online at or speak to a customer representative at (800) 956-4237.

Appalachian Power has 1 million customers in Virginia, West Virginia and Tennessee (as AEP Appalachian Power). It is a unit of American Electric Power, one of the largest electric companies in the United States. AEP is focused on building a smarter energy infrastructure and delivering new technologies and custom energy solutions to customers. AEP's more than 18,000 employees operate and maintain the nation's largest electricity transmission system and more than 219,000 miles of distribution lines to efficiently deliver safe, reliable power to nearly 5.4 million regulated customers in 11 states. AEP also is one of the nation's largest electricity producers with approximately 32,000 megawatts of diverse generating capacity, including 4,340 megawatts of renewable energy.


Bob Meinetz's picture
Bob Meinetz on Aug 23, 2019 6:19 am GMT

Hopefully most readers would greet any sales pitch in ALL CAPS with skepticism, but the fraudsters promising "100% renewable" electricity deserve a special place in hell. One day, they'll be punished with an unfavorable class action ruling - the sooner, the better..

Charley Rattan's picture
Charley Rattan on Aug 23, 2019 3:12 pm GMT

Good Energy have been offering 100% renewable electricity for sale in th UK for many years Bob. I do hope that  they are not fraudsters or indeed of deserving of the place you mention.


Bob Meinetz's picture
Bob Meinetz on Aug 23, 2019 10:20 pm GMT

Charley, why would customers pay for energy only available when the sun is shining or the wind is blowing? It is currently impossible to power a grid with exclusively solar and wind energy anywhere in the world - this is fact. If some people have paid for it only shows how gullible they are. It's a scam.

Charley Rattan's picture
Charley Rattan on Aug 27, 2019 8:31 am GMT

HI Bob,  the introduction of battery technology means renewable energy is available 24/7. The nascent hydrogen opportunity will only increase this availibility and resilience. 

Get Published - Build a Following

The Energy Central Power Industry Network is based on one core idea - power industry professionals helping each other and advancing the industry by sharing and learning from each other.

If you have an experience or insight to share or have learned something from a conference or seminar, your peers and colleagues on Energy Central want to hear about it. It's also easy to share a link to an article you've liked or an industry resource that you think would be helpful.

                 Learn more about posting on Energy Central »