5 New Ways Social Media Will Be Important to Your PR Strategy in 2018
If you still think social media is a repository for funny cat videos, pithy comments about the news of the day or other inane slices of life, think again. Social media is an increasingly important tool for all businesses, including utilities. This article discusses five ways social media will be an important part of your 2018 public relations campaign. Read carefully the second item about providing content across multiple platforms; with an increasingly segmented public in terms of how information is received, the more ways you provide material, the better.
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